No Bad Days Pet Food Launches “Plate For A Mate” Initiative: Feeding Dogs In Need With Every Purchase
By Julius Ewudo, ASEAN Region Representative
In an industry where sustainability and social impact are often afterthoughts, No Bad Days Pet Food is breaking the mould with its mission-driven approach to pet care. With the launch of the “Plate for a Mate” initiative, the 100 per cent Australian-owned company promises to feed a dog in need for every order made – ensuring dogs all over enjoy No Bad Days.
The initiative aligns with No Bad Days’ core values of giving back and building a better future for humans and their Best Mate’s. By partnering with local shelters, rescue organizations, and grassroots charities, the brand ensures that every bowl donated goes directly to dogs in need across Australia.
“Our Furry Mates give us unconditional love and joy every day—it’s only right that we do our part to ensure no dog goes hungry,” said co-founder of No Bad Days Pet Food Saeed Sidaoui. “Plate for a Mate is not just a feel-good tagline; it’s a tangible way we can make a difference in the lives of dogs who need us most.”
A Bowl for Every Order
With every Order of No Bad Days products—including their all-natural premium air-dried treats, toppers and premium pet remedies, a meal is donated to a dog in need. The company collaborates with shelters and rescues to distribute these donations efficiently, ensuring the initiative has maximum impact. With new product lines planned for first quarter 2025, No Bad Days is committed to supporting our Best Mate’s.
Community-Driven Impact
No Bad Days is inviting its customers and community to take an active role in shaping this initiative. Through their website and social media channels, pet lovers can suggest shelters or rescue organizations they believe could benefit from the programme. The company also plans to rotate recipient organizations quarterly to spread the impact far and wide.
More Than Just a Meal
The “Plate for a Mate” initiative reflects the company’s overarching philosophy: that pet food should not only be nutritious and delicious but also leave a positive impact on the world. By creating sustainable, small-batch pet foods made from premium ingredients like Kangaroo, Green Lipped Mussels, and native Australian superfoods, No Bad Days is rewriting the rules of what it means to care for pets and the planet.
