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CHRYSO Strengthens Its Presence In Morocco With APTEX

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By Ron Chen, Correspondent ASEAN Region

One of the world leaders in construction chemicals, The CHRYSO Group has announced the signing of an agreement to acquire a majority stake in APTEX.

Present for more than thirty years in Morocco, the CHRYSO brand enjoys a solid reputation with customers and the company has developed a very good knowledge of the construction market’s local challenges. Its proven admixtures solutions have been used on the largest construction sites in recent years.

APTEX, a local player recognized for its expertise, has been operating in the field of construction chemicals since 2018. The company has a production unit and an application laboratory located in Casablanca.

“We are delighted to partner with an international structure offering significant means of development and a strong culture of innovation” commented founder of APTEX, Mohamed BENLYAMANI.

The CHRYSO – APTEX joint venture will provide its customers – cement manufacturers, concrete and precast producers, applicators, construction companies – a complete range of admixture solutions and decorative products for concrete, cement additives, and liquid screeds as well as dedicated services.

CEO of CHRYSO Thierry Bernard declared: “By acquiring a majority stake in APTEX, we sustain our long-term relationship with our Moroccan customers and strengthen our local roots in Morocco. We will thus accelerate the deployment of new technologies and support manufacturers in the development of high-performance, environmentally friendly building materials”.

CHRYSO is pursuing its growth strategy in countries benefiting from strong momentum in the construction sector and the high value-added concrete market.

The transaction remains subject to the approval of the competent regulatory authorities. The transaction should be completed during the 4th quarter of 2020.

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