By Jonathan Easton
WarnerMedia-owned news network CNN has revealed pricing for its long-awaited streaming service CNN+.
The streamer will launch this spring (The Los Angeles Times reports that this will be later this month), and be available for US$5.99 per month or US$59.99 per year. Early subscribers who sign up within the first four weeks will have access to a 50 per cent discount for the duration of their subscription.
CNN+ will be available within a single CNN app which will provide access to the premium streamer, while pay TV customers can access the TVE product that provides linear TV feeds of CNN, CNN International and HLN and on-demand content.
CNN EVP, chief digital officer and head of CNN+, Andrew Morse said: “We’re thrilled to offer CNN+’s world class journalism, premium storytelling and Interview Club platform at this attractive price. Nothing like CNN+ exists. There is no news and non-fiction streaming subscription offering available today, and only CNN can create and deliver a global news product with this kind of value to consumers.”
CNN EVP, chief digital officer and head of CNN+, Andrew Morse said: “The once in a lifetime 50 per cent off offer allows everyone interested and eager to subscribe to CNN+ to have access to it at an enticing price – for life.”
While parent company WarnerMedia is currently in the midst of its merger with Discovery, CNN was recently rocked by the departure of CEO Jeff Zucker. His unsanctimonious resignation – and his subsequent replacement by CBS exec Chris Licht – has seemingly not deterred the broadcaster’s plans to roll out its new streamer in the coming weeks.https://www.digitaltveurope.com