By DTVE Reporter
Digital TV Europe has announced the fourth session of the DTVE Digital Symposium on the future of the set-top box on November 2 at 3pm GMT.
This session will see Digital TV Europe editor Stuart Thomson joined by technology specialist and streaming provider Zattoo and multiplay service provider eir Ireland and Omdia’s Dan Simmons to discuss whether the set-top box will remain the workhorse of the TV industry as viewing migrates to app-based experiences that can be delivered via smart TVs, streaming devices and mobiles.
Attendees will learn how the role of the set-top is changing, whether it will continue to be central to the strategy of pay TV providers and how alternative approaches to delivering content can engage and help retain subscribers.
The session will also proffer answers to the questions below:
How is the set-top box market evolving and what does this tell us about the strategies and priorities of pay TV providers?
What does the evolution of viewing habits and migration to app-based experience mean for the way service providers distribute content to their end-users?
What are the advantages and pitfalls of alternative approaches?