By Jonathan Easton
Kickboxing organisation Glory has announced a multi-year partnership with Endeavour Streaming to create a new OTT platform.
The new Glory streaming service launches July 17 for Glory 78, and will allow kickboxing fans to watching live PPV events.
The new streamer will be accessible on multiple devices via any web browser, iOS and Android apps. The mobile apps will also provide Chromecast and AirPlay support. The service will offer localised features based on preferences and locations, along with audio feeds in English and Dutch.
GLORY executive vice-chairman, Scott Rudmann said: “We are excited to announce this long-term partnership with Endeavor Streaming as we continue to build our pay-per-view business. For premium events where we want to deliver our content directly to GLORY fans around the world, Endeavor Streaming provides the proven best-in-class streaming platform, including second to none payment processing capacities, the highest anti-piracy ecosystem, and flawless streaming technology.
“As the global leader in stand-up combat, GLORY aims to deliver the ultimate viewer experience to our fans and our partnership with Endeavor Streaming is a testament to that. The Endeavor Streaming team are top-notch, and all of us at GLORY are looking forward to our collaboration.”
SVP at Endeavor Streaming, Charles Mellilo said: “This exciting partnership will bring a new, premium streaming experience to market for combat fans. GLORY has been a leader in the industry for years and this new offering will enable the business to reach a wider audience globally, while also providing their dedicated fans with a single branded destination to consume live events and content.”