COVID-19 Accelerates Data Protection As A Service in EMEA, Triggering A 4.5% Decline In The PBBA Market In 3Q20: IDC

By Emmanuel Oluebube, Correspondent UK

Increased use of data protection as a service and economic constraints caused by the pandemic have affected the EMEA purpose-built backup appliance (PBBA) market, which declined 4.5 per cent in value year on year to US$310.9 million in the third quarter of 2020, according to International Data Corporation’s (IDC) Worldwide Quarterly Purpose-Built Backup Appliance Tracker.

“Due to social distancing and working from home, there has been an acceleration of data protection as a service (DPaaS), which includes disaster recovery as a service, backup as a service, and archive as a service, to reduce in-house infrastructure and labor,” said senior research analyst, EMEA Storage Systems, IDC, Jimena Sisa. “When enterprises were considering IT offers aimed at reducing total cost of ownership, they were more eager to shift to an operational model when purchasing their backup and disaster recovery solutions to reduce uncertainty and get a framework that would help address their future demand needs.”