By Stuart Thomson
Tele2-owned Swedish cable operator Com Hem and digital-terrestrial pay TV sister company Boxer have agreed a new distribution deal with Discovery Networks Sweden.
From the beginning of 2021, Com Hem and Boxer will also launch Discovery streaming service Dplay to all TV customers. Any existing Com Hem TV customer who buys Dplay via the cable TV offering and that of Boxer will also be able to watch all matches from the Allsvenskan and Superettan leagues via their TV set-top
Dplay, which will be the exclusive home for the Olympics in Sweden next year, along with the Allsvenskan and Superettan, offers a range of series, documentaries and original productions. The service will be available to order for all Com Hem and Boxer TV customers in early 2021.
In addition to the rights to Dplay, Com Hem has also extended the agreement with Discovery Networks Sweden to continue to distribute the factual giant’s other channels, which in Sweden include national channels Kanal 5, Kanal 9 and Kanal 11 as well as Discovery Channel and Eurosport.
“We are delighted to present this agreement after a good and constructive dialogue with Discovery Networks, which provides very popular TV content. It is of course gratifying that during an Olympic year we can add Dplay to our strong range of services,” said communications manager at Com Hem, Viktor Wallström.
“It is great that we can offer Com Hem’s and Boxer’s customers our channels and our strong local original productions, quality documentaries and Sweden’s and Europe’s hottest football leagues. The agreement is good for both parties but above all for all viewers and it shows that Com Hem and Boxer appreciate our content,” said communications director of Discovery Networks Sweden, Jessica Linnman. https://www.digitaltveurope.com