MEDIA

EBU Promotes Media Execs

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By DTVE Reporter

Public broadcaster organisation the EBU has made two senior internal promotions within the management team of its media department.

A senior EBU project manager with more than 10 years’ experience at the organization, Matthew Trustram has been appointed as the EBU’s head of television, with immediate effect. He replaces Jeroen Depraetere, who left in December 2019 after four years in the role.

Trustram has been head of television in an interim capacity since January, during which time he set up a TV content exchange between members to address the challenges presented by the coronavirus production shutdown. .

The EBU’s head of digital since joining the organization from VRT in 2017, Ezra Eeman will take on an extended role as head of digital, transformation and platforms, and will steer EBU Media’s activities to support members in distribution and promotion. He will be tasked with enabling broadcasters to ensure access to their content and services across all media and on appropriate devices and platforms.

Eeman remains responsible for overseeing the EBU’s portfolio of DTI activities to support EBU members in making the digital transition.

“EBU Media supports Members with distinctive content and advises on connecting with audiences – services that have been thoroughly tested during the COVID-19 pandemic. The virus has proved beyond doubt that the role of EBU as content partner is needed like never before,” said EBU media director, Jean Philip De Tender.

“As part of our drive to renew and strengthen our services for Members, we will prioritise a focus on content, platforms and distribution across all media so that we can respond better to strategic needs and the changing media landscape. The roles of Head of Television and Head of Digital, Transformation and Platforms are key to this renewed focus, as we shape our portfolio provision for the future.”

A selection for a new head of radio, to replace retiring head of radio Graham Dixon, is ongoing.  https://www.digitaltveurope.com

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