By Jonathan Easton
Bloomberg TV+ was launched in 2019 with the promise of being the “first of its kind in news, combining the trusted programming of Bloomberg TV, the premier worldwide 24-hour business and financial news network, with a data-rich display of graphics created for a 4K UHD experience.”
The channel offers viewers 24-hour business and financial news optimised for 4K. It also features interviews with top newsmakers, business executives, and global leaders on a wide variety of topics, including: market trends, investment, international relations and technology.
Developed with video streaming provider Wurl, Bloomberg TV+ is pre-installed on Samsung TV Plus-enabled TVs and is available on channel 1015. Bloomberg claims that the channel is the first to be broadcast in 4K on Samsung’s FTA streaming platform.
Global head of digital and media distribution at Bloomberg Media, Scott Havens said: “At Bloomberg Media, we’re committed to innovating our products and re-imagining the way news is delivered. As the first business news provider to deliver content in native 4K UHD, Bloomberg TV+ is truly an enhanced modern news experience for those seeking premium global news designed for streaming.”
Vice president of strategic partnerships and business development for Samsung Electronics, Salek Brodsky added: “This is a milestone launch with a number of firsts for Samsung and Bloomberg Media. Not only is Bloomberg TV+ the first 4K UHD channel to be offered on Samsung TV Plus, we’re the first platform to stream it in 4K UHD, and the first to offer it to millions of viewers beyond Bloomberg’s owned and operated channels.” https://www.digitaltveurope.com