By Cyber Era Reporter
NBA Digital, jointly managed by the NBA and Turner Sports, will launch “#NBATogether with Ernie Johnson,” a new social talk show hosted by TNT’s Inside the NBA host Ernie Johnson, featuring high-profile guests from across the basketball community.
“#NBATogether with Ernie Johnson” will stream on the NBA’s Twitter account (@NBA) Monday and Wednesday nights during the season hiatus as part of the new #NBATogetherLive initiative. Following each show, highlights and clips will also be available via @NBAonTNT Twitter account.
Johnson will be joined by special guests each episode and will take questions submitted by fans via @NBA Twitter. NBA Commissioner Adam Silver was the first guest April 6 at 7:00 p.m. ET (1:00am CAT; and will be followed by five-time NBA All-Star and Portland Trail Blazers guard Damian Lillard on Wednesday, April 8. Additional appearances through the month of April include Toronto Raptors President of Basketball Operations Masai Ujiri, Naismith Memorial Basketball Hall of Famer and NBA Legend Kareem Abdul-Jabbar ahead of his 73rd birthday, among others.
NBA Together is a global community and social engagement campaign that aims to support, engage, educate and inspire youth, families and fans in response to the coronavirus pandemic. Every day, members of the NBA family engage with fans globally by hosting live, interactive sessions and Q&As on social media. Additionally, NBA Together Live streams classic games across all NBA social platforms each night.